About The Project

The Gadjah Mada Entrepreneur Expo (GME), also known as Gamapreneur Expo, is an event designed to enhance public awareness about finance and entrepreneurship. Organized under the Ministry of Creative Economy of BEM KM UGM, GME offers students the opportunity to compete in the Business Case Competition (BCC) and provides a platform for SMEs to promote their products (goods and services) to a wider audience through the Pasar Rakyat. Additionally, GME features educational discussions through talk shows on entrepreneurship and finance, delivered by experienced speakers who are influential figures or executives in various companies.

Goals

• Awareness Enhancement: Increase public awareness about financial literacy and entrepreneurial skills.
• Student Engagement: Provide a competitive platform for students to showcase their business acumen.
• SME Promotion: Offer SMEs a venue to market their products to a broader audience.
• Educational Opportunities: Facilitate insightful discussions on entrepreneurship and finance with industry experts.

The User & Audience

• UGM Students: Primary participants in the Business Case Competition and key audience for the educational talk shows.
• UGM Community: Faculty, staff, and alumni interested in entrepreneurial activities and events.
• SMEs: Businesses looking to promote their products and services.
• General Public: Individuals interested in finance and entrepreneurship.

Development Scope

• Front-End Development: Utilized Next.js, TypeScript, and Tailwind CSS to create a responsive and visually engaging interface.
• Design and Prototyping: Developed using Figma to ensure a modern and user-friendly design.
• Feature Implementation:
  • Event Information: Detailed sections about GME, including its goals, schedule, and activities.
  • Competition Details: Information on the Business Case Competition, including rules, registration, and judging criteria.
  • Market Promotion: Platform for SMEs to showcase their products.
  • Educational Content: Sections for talk shows, including speaker bios and discussion topics.
  • Contact and Social Media Integration: Easy access to contact information and social media links.

Process

• Requirement Gathering: Conducted surveys and interviews to understand the needs and expectations of the UGM community and stakeholders.
• Planning and Design: Created project plans, wireframes, and mockups using Figma, incorporating feedback to align with user needs.
• Development: Built the website using Next.js, TypeScript, and Tailwind CSS, focusing on a cohesive and responsive user experience.
• Testing: Conducted comprehensive testing, including unit tests, integration tests, and user acceptance testing (UAT), and made necessary adjustments.
• Deployment: Deployed the website, ensuring all functionalities were working as intended.
• Release and Monitoring: Launched the website and continuously monitored it to gather user feedback and implement improvements.

Results

• Successfully launched a platform that effectively promotes the Gadjah Mada Entrepreneur Expo to students, faculty, alumni, SMEs, and the public.
• Provided easily accessible and user-friendly information and resources.
• Achieved high user engagement through detailed event descriptions and interactive elements.
• Enhanced user experience with a modern design and responsive interface.
• Received positive feedback from students, the UGM community, SMEs, and external audiences.